Model in dark denim shirt and jeans holding a Brahmin Western Trend embossed croc leather saddle bag in metallic cognac and cream, styled against a neutral studio background.

Western Style Handbags Are Back: Explore the Trend - Brahmin

May 2025article-content

Western Style Is Back — And We’re All In 

Western-inspired fashion has officially made its comeback, and no, it’s not just about cowboy hats. From fringe and bolo ties to denim-on-denim and cowboy boots with some serious attitude, the Western aesthetic is showing up everywhere. So why is everyone suddenly dressing like for a modern-day rodeo? 

Music & Pop culture have a lot to do with it! Beyoncé’s long-awaited Cowboy Carter tour, Stagecoach era, and dressing, TikTok’s obsession with “coastal cowgirl” vibes, and runway styling have all pushed this trend into the spotlight. At Brahmin, we’ve taken that inspiration and put our own spin on it — with sleek, elevated styles you won’t find anywhere else. 

What Inspired Us 

This season, we’re mixing the grit of the West with feminine touches that feel fresh and fun. Think cowhide prints, retro florals, bold colors, and rodeo-inspired studs. From handcrafted weaves and oversized buckles to nature prints and denim textures, there’s a little something for every kind of cowgirl (or cowboy at heart). 

A Look Behind the Designs  

Model wearing a pastel pink puff-sleeve dress holding the Brahmin Summer Rodeo Rosetta croc-embossed leather satchel in warm brown and ivory, seated in a casual lifestyle setting.

Summer Rodeo Melbourne – Classic brown and white cow print, but with a stylish edge. 

“We loved the idea of flipping the script on animal print. Cow print feels bold, unexpected, and totally Western — but still polished enough to wear daily,” says the Brahmin design team. “It’s fun, playful, and makes a real statement without trying too hard.”

Side view of two Brahmin croc-embossed leather bags in bright pink and brown cowhide, each with tassel and gold boot-shaped charm dangling

Cowgirl Boot Charm – A tiny tribute to a Western icon.  

“This charm is a playful wink to the trend and a perfect way to customize your look — something small that still says a lot,” the team shares. “We wanted to design a piece that let people dip into the Western vibe without going full-on fringe and boots.” 

Brahmin Cognac Caspian Lane round leather crossbody bag with speckled tan and black pony hair front panel, gold-tone chain trim and adjustable strap, displayed on a white pedestal.
Cognac Caspian – Our “Summer Rodeo” moment. 

“This one’s all about contrast — soft ivory against rich leather, with hand-laced details that make it feel handcrafted and luxe,” explains the design team. “We wanted it to feel like a modern heirloom.” 

Brahmin Iona slouch tote in turquoise python-embossed leather with draped double handles, showcased next to a neutral linen sofa.
Turquoise Stone Tacoma – Bold and beautiful. Inspired by turquoise. 

“Turquoise is such a powerful symbol of the Southwest — we knew we wanted to honor that, but in a more refined way,” says the design team. “The bronze inlay and dark leather grounding give it a rich, earthy elegance that still feels adventurous.” 


Brahmin Small Kathleen hobo bag in Tobacco Cherrywood pebbled leather with leopard-print pony hair inlay and gold-tone studs, styled on a model in an ivory linen dress.
Tobacco Cherrywood – Classic Western with a luxurious twist. 

“With Tobacco Cherrywood, we leaned into heritage. The textures, the warm tones, the mix of leather and hair calf — it’s all about timeless Western luxury,” explains the team. “We added a little edge with the studwork and asymmetrical buckle to keep it fresh.” 

Brahmin Ladybird Aliza tote in cream croc-embossed leather with red floral and ladybug appliqués, green leaf accents, dark brown trim and gold-tone studs, on white background.
Sandstorm Ladybird – The pinnacle of craftsmanship. 

“This one was inspired by those beautifully embroidered Western boots — the kind you find in vintage shops and instantly fall in love with,” the team says. “We added our own twist with ladybugs and soft florals to make it feel sweet, storybook, and a little nostalgic.” 

Why We Love It 

There’s something about Western style that just hits differently. It’s rugged but romantic, nostalgic but totally right now. It speaks to freedom, individuality, and that bold, independent spirit we’re all craving a little more of these days. 

Ready to channel your inner cowgirl? Or just want a taste of the trend? Either way, we’ve got you covered.